by Christina Rice | Mar 6, 2020 | Workflow
Welcome to the last post in our workflow series. We’ve talked in detail about the challenges media companies and agencies face when adding digital products to their media mix. We explored what happens to sales, account management, ad operations, management and...
by Christina Rice | Feb 21, 2020 | Workflow
Welcome back to workflow! In this post we’ll tackle the overwhelming task of getting work finished within the promised time frame, within the digital budget, and with full transparency for all stakeholders. Let’s start with full transparency by defining our...
by Christina Rice | Feb 5, 2020 | Workflow
Over the past few months we’ve written about how a poor or incomplete digital workflow and process can be costly to your business. It results in employee frustration, unhappiness and malicious compliance. Or, in the worst cases, you get non-compliance, difficulty in...
by Christina Rice | Jan 14, 2020 | Workflow
Front line sales teams must have a multitude of digital products at their fingertips. Gone are the days of offering owned and operated inventory only. Local advertisers want to buy search, social media, extended reach display and video, OTT and variations of these...
by Christina Rice | Dec 5, 2019 | Workflow
In our previous blog post we discussed how a poor workflow system, or lack thereof, harms your front-line team and bottom-line revenue. But what about your management teams? The local managers who keep salespeople, media planners and buyers happy. Or the managers at...
by Christina Rice | Nov 19, 2019 | Workflow
Have you ever asked yourself how much time costs your digital agency? According to market research firm ICD, companies lose 20 to 30 percent in revenue every year due to inefficiencies. What If you could be as productive, execute campaigns more efficiently, and make...
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